Media & Consulting
A deep passion for nutrition and a keen understanding of the industry.
Early in my RD career I was an influencer for large brands. This experience came with its share of benefits and frustrations. I know all too well how it feels to be expected to provide free labor or poorly compensated labor despite having credentials and a highly engaged following. I also know what it’s like to be respected and compensated appropriately for my time and expertise.
Now, I’m using my past experience as an influencer and current experience as a college professor and eating disorder clinician to help brands optimize their products, brand, and marketing strategy.
If you are a company looking for insight into making your brand truly about wellness we may be a great fit in working together.
Formula Optimization
Evaluate ingredients, nutritional content, and industry trends to optimize formulas that meet the evolving needs and preferences of consumers.
Marketing Strategy
Effectively communicate the unique health benefits and value the products.
Brand Development
Define the brand's nutritional philosophy and positioning by incorporating evidence-based nutrition claims, and engaging storytelling.